The Thread team provided strategic advising, public relations, community relations, social engagement and event planning and management support for both the corporate marketing department and the Toledo-based operations team. Thread arranged a media sneak peek with over 20 media attendees, representing nine local news outlets. In addition to coordinating the media sneak peek, Thread orchestrated a largely successful (250+ people) VIP grand opening ribbon-cutting event. Thread’s efforts were deemed “unmatched” by Cooper’s Hawk Winery & Restaurants’ corporate and local teams.