For years, Joe managed a large corporate in-house department for Owens Corning Fiberglas – computer graphics, microfilm, data processing and state-of-the-art imaging equipment – structured as a profit center accepting outside clients (one of the few in the country at the time). He guided the shift from a 19th century film-based industry to 20th century digital technology. When Owens Corning divested in 1986, Joe bought the business.
Of course, it came with a few strings. Joe still handled Owens Corning’s marketing and high-end imaging needs. And during the first year, the company was required to be housed within corporate headquarters. But Joe’s new enterprise, Image Source, was superbly equipped as a cutting-edge computer graphics production company and a national service bureau with global clients, including the Big 3 auto companies.. ...more